Focusing on bringing continuous innovation and world-leading products and functionality to our customers around the world
Anyone who’s been involved in managing or delivering an event knows that things do inevitably go wrong. It’s just the nature of the industry. We’re not quite at Murphy’s Law – “anything that can go wrong will go wrong” -- levels of peril. But no matter how hard you try to mitigate risks, some of them will likely lead to the odd incident here and there during your events.
The power of social media is universally known and it’s no myth that it’s an invaluable platform in the events industry. Earlier this year, Event Manager Blog’s survey revealed that “social media is of high importance to eventprofs” like you, and particularly for “pre-event management..with almost 90% typically using social media for this purpose”.
UFC 229, showcasing the Conor McGregor and Khabib Nurmagomedov fight, broke Pay Per View records with over 2 million PPV buys for the first time in history. It’s a branding opportunity that most companies can only dream of, having millions of people put their undivided attention on your brand for several hours.
Discover the power of setting the right expectations for your event volunteers and staff. Communication and expectation setting could be the difference between a good event and a great event – these people are the face of your event, after all.
You’ve got your unique vision for a festival event that will blow people’s minds, and you’re in the process of pulling together the resources to make it happen. The musicians are booked (including that big artist you thought you had no chance of getting...), you’ve secured the epic venue you wanted, and the hype on social media is driving ticket sales through the roof. Now it’s time to nail all the details.
No-one can say being an event planner is easy; it comes with the pressure to create a unique experience within a limited timeframe. Organizing an event - especially if you’re new to the industry - can be a daunting challenge. Like any major project, you need to be aware of the challenges first, then break down the planning process into manageable chunks. Do this, and you’ll be on your way to creating an event you can be super proud of.